News & positions

AIM initiates dialogue on the role of brands for health & well-being

In cooperation with MEP Anna Maria Corazza Bildt from the EPP Group, AIM organises a debate on how to promote healthier lifestyles and the role brands can play.

The event will take place at the European Parliament on 30 May. The debate will focus on how brands can take their share of responsibility and contribute to the prevention of chronic diseases? What are the roles of the different stakeholders involved and how can they work together?

For further information about the event, please contact Katrin Recke, AIM’s Senior Sustainability and Supply-Chain Manager, at katrin.recke@aim.be

See also:

Charter for Brands on Health & Well-Being

The Contribution of Brands to Health and Well-being in Europe, 2013 Report of Initiatives