AIM’s position paper calls for a stronger revision of the EU Unfair Trading Practices (UTP) Directive to reflect increased retail concentration and the growing power of European retail alliances. It argues that unfair trading practices and fear of retaliation continue to harm suppliers, weaken investment and innovation, and distort the Single Market. AIM proposes removing turnover thresholds, extending the rules beyond agri-food to all consumer goods, strengthening cross-border enforcement, and explicitly prohibiting commercial coercion, retaliation, and private-label self-preferencing to ensure fairer competition and greater competitiveness across EU supply chains.
Revising the Unfair Trading Practices Directive: Fairness for All and a Stronger, More Competitive Single Market
About AIM
AIM (Association des Industries de Marque) is the European Brands Association, which represents manufacturers of branded consumer goods in Europe on key issues that affect their ability to design, distribute and market their brands. AIM’s membership comprises 2,500 businesses ranging from SMEs to multinationals, directly or indirectly through its corporate and national association members.
Contact
