Why solving the problem of plastic waste will begin at home

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21 Jan 2019
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Solving the plastic waste issue require unprecedented levels of investment, novel partnerships and accelerated innovation – the kind that harness free market forces and scalable solutions as powerful engines of growth. Plus, A circular economy for plastics demands new business models and innovation to truly transform consumer packaged goods from ‘consume and dispose’ to ‘consume and collect’.

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(Source: World Economic Forum)

About AIM

AIM (Association des Industries de Marque) is the European Brands Association, which represents manufacturers of branded consumer goods in Europe on key issues that affect their ability to design, distribute and market their brands. AIM’s membership comprises 2,500 businesses ranging from SMEs to multinationals, directly or indirectly through its corporate and national association members.

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Donata Cagnato Communications Manager Contact Donata