Danone CEO Directs Brands to ‘Be Bold or Die’

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30 Apr 2019
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SB’19 Paris opened with a powerful statement from Danone CEO Emmanuel Faber, which in large part set the tone of the discussions for the week ahead. With remarks that were as refreshing as they were bold, Faber outlined how his company is championing being a brand for good.

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(Source: Sustainable Development)

About AIM

AIM (Association des Industries de Marque) is the European Brands Association, which represents manufacturers of branded consumer goods in Europe on key issues that affect their ability to design, distribute and market their brands. AIM’s membership comprises 2,500 businesses ranging from SMEs to multinationals, directly or indirectly through its corporate and national association members.

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